Google Defends Its Bid To Buy DoubleClick
September 29, 2007, 5:37pm
The Google Internet firm, which owns the YouTube video-sharing site that is the home to much of the content repurposed here at AirCongress, wants to buy the DoubleClick online advertising firm, but the idea has raised both antitrust and privacy concerns. Federal antitrust regulators have been reviewing the proposal, and now Congress is taking a look, too.
The Senate Judiciary Antitrust, Competition Policy and Consumer Rights Subcommittee addressed the concerns in a Thursday hearing. Google has posted to YouTube the prepared testimony of David Drummond, a Google senior vice president, defending the merger plan.
“Online advertising benefits consumers, promotes free speech and helps small businesses succeed,” Drummond said. “Google’s acquistion of DoubleClick will help advance these goals while protecting consumer privacy and enabling greater innovation and greater competition.”
Categories: Technology, Media, Antitrust
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